Keyword research & intent analysis
We analyze how guests and buyers actually search for the service — from generic terms to long-tail queries that bring quality leads.
Service · SEO optimization
SEO for businesses that want direct bookings, not just clicks.
We don't do SEO as keyword magic, but as part of a digital system that delivers bookings, inquiries, and leads. The focus is on hotels, apartments, rent-a-car agencies, and real estate businesses that want stable organic traffic that works for years.
- • SEO for direct bookings and inquiries
- • Website structure optimized for search engines and people
- • Content that builds trust and authority
- • Technical SEO and website speed
- • Local and international SEO for tourism and real estate
- • SEO aligned with Google Ads and other campaigns
The best SEO results come when optimization is planned together with website structure, content, and campaigns — as one system, not an isolated channel.
SEO system · preview
Google Search Console→ health and errors
Rankings for key terms→ top 3 / top 10
Organic traffic→ bookings and inquiries
Organic traffic
↑ 40%
Top 3 keywords
x2
Direct bookings from SEO
↑ 25%
Trusted by
Who is this service for
SEO for teams that care about results, not just website traffic
- • hotels and apartments that want more direct bookings and fewer portal commissions
- • rent-a-car agencies that want an organic source of inquiries, not just ads
- • real estate agencies and investors who need qualified leads, not just 'views'
- • tourism tours and specialized projects with seasonal demand
We might not be the best fit if:
- • you expect results in a few weeks without patience and investment
- • you're looking for a one-time 'SEO package' without strategy and tracking
- • you see SEO only as a cost, not as a long-term investment
- • you're not ready to change content, structure, or workflow when data shows it's needed
Key elements of the SEO system
SEO as part of the digital engine, not a separate channel
Instead of a checklist like 'title, description, and H1', we do SEO as part of the broader system: from user intent research, through website architecture and content, to alignment with campaigns and CRM.
Website architecture & technical foundation
Structure, internal links, Core Web Vitals, and technical SEO (meta tags, canonical, schema, sitemap) as the foundation for on-page optimization.
Content that solves real questions
Landing pages, blogs, guides, and FAQ sections that answer real questions and build trust in your direction.
Local & international SEO + authority
Google Business profile, local SEO for destinations, backlinks, and E-E-A-T authority signals aligned with your market.
Recognizing the situation
Is your SEO working for you, or just 'existing'?
The most common signs that it's time for a more serious SEO system:
'We have a website, but organic traffic isn't coming'
Rankings for key queries are low, and most business comes from paid ads or portals.
'Lots of visits, few bookings or inquiries'
People arrive, but content and structure don't clearly lead to action.
'SEO was done once and nobody tracks it anymore'
There are no clear KPIs, reports, or data-driven iterations.
'We don't actually know what we rank for'
There's no clear picture of keywords, intent, and competition in the market.
Coastal hotel — more direct bookings
A website redesign and channel manager integration led to a rise in direct bookings and lower portal commissions.
Example: +27% direct bookings in the first 6 months.
Rent-a-car fleet — less manual work
A centralized system for vehicles, pricing and availability reduced duplicate entries and calendar errors.
Example: up to 40% less manual work in operations.
Collaboration steps
What SEO collaboration looks like in practice
We work as an extension of your team: through clear phases from diagnostics to continuous growth.
- 1
Diagnostics & SEO strategy
Analysis of current rankings, traffic, technical status, and competition. We define realistic goals and priorities for 6-12 months.
- 2
Technical foundation & content
We fix technical blockers, clean up architecture, and plan content together that targets key user intents.
- 3
Tracking, optimization & growth
Monthly improvement work: new pages, existing page optimization, links, local SEO, and reports with clear KPIs.
About us
SEO grounded in development, data, and tourism experience
Over 15 years of experience in web development, booking systems, and performance marketing — with a special focus on SEO optimization for tourism, rent-a-car, and real estate.
We view SEO through three lenses: technical foundation, content, and campaign data. The goal is not just more visits, but more direct bookings, inquiries, and leads.
Testimonials
What clients say
"I want to thank you very much for your service and help with Google and websites — I simply warmly recommend you! Thank you once again... to all of you!"
Arie Borohov
auto schluesseldienst (AT)
"I have worked with many professionals. Rade is by far one of the most attentive and skilled experts I have collaborated with. I warmly recommend Rade to all my associates who need his expertise."
Michael Crooms
Mr. Collipark (USA)
"Working with Radosav was excellent! He has a great work ethic and finished everything on time with outstanding results. I recommend Radosav to everyone."
Trevor Marsden
Dibs Media (USA)
"I'm thrilled! This is one of the best agencies we've ever used, and we've had plenty of unsuccessful ones with nothing but empty promises."
Michael
AUTOANKAUF Michael (AT)
SEO budgets
SEO as a long-term investment, not a cost
We don't offer generic 'SEO packages'. Every plan is built based on your market, competition, and goals, but there are ranges most projects fit within.
Basic SEO setup & diagnostics
Technical audit, baseline optimization, key pages, and setting up the measurement foundation for what comes next.
Typically in the range of 800-1,500 EUR one-time, depending on website complexity.
SEO for competitive markets
Ongoing work for hotels, apartments, rent-a-car, and real estate in markets with strong competition.
Typically in the range of 800-1,500 EUR per month.
SEO + performance marketing
SEO connected with Google Ads, Meta campaigns, and the booking system — one unified funnel.
Combined models, defined after a system review and goal alignment.
A detailed budget plan is created after an SEO audit and brief review of your market and competition.
FAQ
Most common questions about SEO collaboration
How long before we see results?
First improvements are often visible within a few months, but serious and stable results typically take 6-12 months, depending on competition and starting point.
Do you guarantee first position?
No. We guarantee process, transparency, and data-driven work — not false promises like '#1 for all keywords in 30 days'.
Can we do SEO if we already have another agency for ads?
Yes. We often work as the SEO and system partner while another agency runs Ads — the important thing is that everyone works toward the same goals and data.
Do we have to change our existing website?
Not always. Sometimes fixing structure and content is enough, but we'll be honest if the existing website is a real bottleneck for serious SEO results.
How often do we get reports?
Typically monthly — with clear KPIs (rankings, traffic, leads/bookings) and recommendations for next steps.
What is SEO optimization and how much does it cost?
SEO optimization is the process of improving your website's position on search engines like Google. Monthly SEO service prices in the Balkans range from 300 EUR for local SEO to 1,000 EUR+ for complex, multilingual projects in tourism and real estate.
What is SEO optimization?
SEO (Search Engine Optimization) is the optimization of web pages for search engines. It encompasses technical optimization, content creation, link building, and local SEO to make your website more visible to potential clients.
System SEO review
Request an SEO review of your website and digital system
In the first phase, we look at where your website and system lose organic traffic, which keywords have potential, and what the fastest realistic improvements are.
- • brief diagnostics of SEO status and technical foundation
- • review of keywords, content, and SERP competition
- • priority recommendations for the next 6-12 months
A review is not an obligation — the goal is to see if we're a fit and if investing in SEO makes sense in a way that's realistic for you.