Blog · Articles and Notes
How we think about digital systems
Short and practical articles on web, bookings, systems, automation and marketing – no gurus, no fluff. Focus on real problems of hotels, apartments, car rentals and real estate teams.
Filtered by topic:digital advertising ×
Remarketing for Tourism: How to Bring Visitors Back
Digital Advertising2/24/2026
Remarketing for Tourism: How to Bring Visitors Back
Remarketing campaigns for tourism: how to set up retargeting for hotels and apartments, build audience lists, and increase conversions on a smaller budget.
Digital Advertising · 11 min readRead article
Google Ads vs Facebook Ads: Which Channel Is Better?
Digital Advertising2/11/2026
Google Ads vs Facebook Ads: Which Channel Is Better?
Google Ads vs Facebook Ads: differences, budgets, CPC, and which channel delivers better results for tourism, real estate, and services. Concrete numbers.
Digital Advertising · 11 min readRead article
Common Google Ads Mistakes and How to Avoid Them
Google Advertising11/24/2024
Common Google Ads Mistakes and How to Avoid Them
Discover 10 mistakes that destroy Google Ads budgets and learn how to fix them. Concrete advice, cost per mistake, and an action plan for better ROI.
Google Advertising · 14 min readRead article